| 8/29/2007 11:10 AM |
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dth1971
Member since: 8/19/2007 | | How about a CLASSIC TV COMMERCIAL COMPLIMATION DVD SET? | How about striking a deal with Ira Gallen's Video Resources (his web site is www.tvdays.com where you can order DVD's of 1950's/1960's/1970's/early 1980's classic TV commercial complimations) so that Shout Factory can make DVD set complimations of Classic TV Commercials 1950's-1980's? |
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| 9/13/2007 10:22 AM |
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B Ward
Member since: 1/12/2007 | | RE: How about a CLASSIC TV COMMERCIAL COMPLIMATION DVD SET? | I would love to see something along those lines, but I honestly don't see it happening. There are two major reasons...
1.) The Commercials: If the ads were built into the show, we have to license it from the show's copyright holders. If the show has gone into public domain, meaning no one owns the copyright to the series, it's only slightly easier. If the commercial is for a product created by a company that still exists, we have to also license it from the company. If the commercial is for a a product created by a company that doesn't still exist, we'd have only a slightly easier time. If the actors in the commercial are still alive, we might have to pay them royalties for using the ad, depending on when the ad was shot and what was stipulated in their contracts. In other words, there are a lot of potential problems and an astronomical amount of money that would go into something like this.
2.) The Audience: While I might sit down and watch a half-hour--or even an hour-long--special of these commercials hosted by the likes of Dick Clark and Ed McMahon, I would never consider purchasing a DVD. I don't believe they really have that re-watchable quality most consumers look for. It's novel and, for those that grew up with the commercials, nostalgic, but is it really marketable to a mass audience? As I've pointed out on other topics, we would need a minimum of 10-15,000 copies of a disc like this to sell in order to make any money. And that's assuming we didn't have to pay a lot for all the reasons listed in #1 above. I'm just not sure--or rather, I am pretty sure the audience just isn't there.
Still, it's a pretty great idea and we have managed to put a couple of classic commercials on some of our more nostalgic releases, such as Groucho Marx's You Bet Your Life, which had a couple of really great ones. And while I'm not 100%, I believe you might be able to see a live ad or two in our collection of The Johnny Carson Show. Some really great stuff, I assure you.
Thanks for the suggestion!
Brian
"Know Thyself"
--Thales |
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| 10/23/2007 10:29 AM |
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tpledger
Member since: 3/25/2007 | | RE: How about a CLASSIC TV COMMERCIAL COMPLIMATION DVD SET? | | With all due respect, I think you might be wrong about there being a market for a DVD set of classic TV commercials.....The soon-to-be-released "Route 66" sets will probably be big sellers, mainly because of the early '60s vintage Chevrolet commercials that will be included with the episodes. People are tired of seeing the same old commercials that're usually featured on the commercial compilation DVDs that pop up on Amazon and eBay from time to time (for the '58 Edsel, Old Gold Cigarettes, etc.) If a set of really great (and seldom seen) commercials came on the market, it could be as popular with baby boomers as a season set of, say, "That Girl". Personally, I would want a set of commercials for products I remember from when I was a kid in the 60's: Mattel, Ideal and Wham-O toys, household products by such companies as Procter & Gamble and Lever Bros., car ads, especially ones with catchy jingles and memorable graphics, network promos for shows that are favorites with baby boomers, like "I Dream Of Jeannie", "Get Smart", and "The Green Hornet", airline ads (remember, "TWA.....Up, Up and Away!", and "Fly the Friendly Skies of United"?) Wish it was possible to cut through the red tape that prohibits us from enjoying these great ads again after all these years..... |
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| 10/24/2007 8:33 AM |
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The Snappy Sneezer
Member since: 2/14/2007 | | RE: How about a CLASSIC TV COMMERCIAL COMPLIMATION DVD SET? | There is a Cap'N Crunch DVD at amazon. Thunderbean Animation is releasing a collection of pd animated commercials but you could probably only find this at amazon. They are very good at cleaning these up and making a great package better than others you may see, much better than that Cap'N Crunch one.
About commercials, I mentioned this in another thread but I will say it here too, The Post cereal characters had their own cartoon series and this would find an audience, Sugar Bear is really popular for Golden Crisps. Please find a way to release this cartoon series that is also a bit of a commercial and include the actual commercials along with it. |
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| 10/24/2007 8:55 AM |
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B Ward
Member since: 1/12/2007 | | RE: How about a CLASSIC TV COMMERCIAL COMPLIMATION DVD SET? | I agree that I'd love to watch these commercials. The question is: would I want to own them? Is it really something I'd be willing to shell out money to include on my DVD shelf? No. Because the novelty would wear thin after one viewing. Is a DVD full of nothing but retro television commercials really something you'd see yourself throwing into the DVD player on a regular basis? More than once? Twice? If not, I don't think you'd honestly buy it. You'd rent it, maybe. But you probably wouldn't spend upwards of $19.99 or even $14.99 on a disc of old commercials.
Again, though, the hypothetical is moot. There's no way we'd be able to secure the license to these commercials in order to do a collection.
Brian
"Know Thyself"
--Thales |
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| 10/24/2007 1:53 PM |
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The Snappy Sneezer
Member since: 2/14/2007 | | RE: How about a CLASSIC TV COMMERCIAL COMPLIMATION DVD SET? | Well, Sugar Bear actually had a TV show, it was different than a commercial, it was like Milton the Monster or Underdog. These would be worthy releases, actual commercials could be a bonus if anyone ever were to pursue it.
Cap'n Crunch had a story through his commercials and they were Jay Ward material and I believe McDonald's had a story of some sort running through them too which I do think people would buy due to major pop cultural love for Mayor McCheese, BigMac, Hamburglar, and Grimace but I imagine some of the legal problems with the Kroffts over these characters use might cause some trouble on DVD releases yet McDonald's did let Kevin Smith use the characters in the Clerks cartoon. |
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